Sustainability and business don’t always go hand in hand, especially when it comes to product packaging. Even common household packages often aren’t recyclable. For Wessanen, as a company that aims to be part of a greener future, packaging is a real issue. Even though it makes up only a small part of a product’s environmental impact, there is much potential for improvement. Marcel Keuenhof, European Packaging Manager, about current issues and how Wessanen tries to solve them.